Research shows...
Research shows that even people who think they don't waste much are actually throwing away roughly their own body weight in food every year.
Case Studies...
When Jill and Colin from Dalkeith embarked on the Kitchen Canny experiment, they were shocked by how much food they wasted. So they put a chalkboard up in their kitchen and wrote down what they were wasting - the name and shame technique! By making it 'public' in this way, they became much more aware of what they were wasting.
Their solutions:
"Growing our own has had the most influence on our veg waste, as we now know how much effort goes into growing it. When you’ve been out in the garden at 10pm picking slugs off your plants, you truly value the food that it eventually produces.
We are also motivated by saving some cash, as we both work hard and we would rather give the money to a cause than in essence throw it in the bin."

Sarah from Glasgow...
Felt that by composting her wasted fresh food she was already doing her bit. However, she was then made aware of the waste involved at the beginning of the process, such as the effort that goes into growing the food, and the fuel used to transport it.
"I'm ashamed to say that my caddy was half full, mainly due to a nearly full bag of gram flour (past the best before date last Christmas!) Maybe better storage would have helped, or incorporating it into more recipes, or even giving it away.
The caddy also had in it a cooked chicken wing - it was much bigger than I had expected and really impossible for one person to eat before being a bit of a risk. I should have made a curry and frozen it straight away."

Sarah from Edinburgh...
Sarah roasts or grills any leftover fresh veggies and keeps them in a Tupperware container to use them as sandwich fillers. She also likes to cook and blend up old mushrooms with soft cheese for mushroom paté, or includes them in a Spanish tortilla.
Jackie from Bonnyrigg is canny with her labels:
"I keep a roll of labels and a marker pen in the kitchen drawer and write 'opened on' or 'once opened use by' dates on opened jars in the fridge. It reminds me what needs to be eaten soon!"